Three years ago, ChatGPT introduced generative AI to the public. Today, as more businesses begin to report measurable efficiencies and ROI from AI initiatives, we’re no longer in the experimentation phase. We’re in the execution phase.
I recently shared some reflections on this shift in a new piece for Forbes Tech Council:
📖ChatGPT Turns Three: Five Lessons from the Frontlines of AI Adoption
In the article, I outline five core lessons that have emerged from working with companies as they move from early pilots to integrated, scalable AI capabilities:
These aren’t just theories; they’re patterns we see every day at Evaila. As more organizations get serious about using AI at scale, the ones that will win will treat AI as a long-term capability, not just a tool.
If you're ready to move from experimenting to executing, we'd love to help.
Demystifying AI. Delivering Results.

December 2, 2025
Emily Lewis-Pinnell